WebProp vs HubSpot
WebProp beats HubSpot on 6 points.
What each one offers real estate advisors
HubSpot is a general CRM for any industry, with a free plan for up to two users, a website builder, AI tools and a mobile app. Its pricing page does not mention property listings or real estate portals.
WebProp brings properties, clients, the agency website and contracts into one product, and its prices are published on this site.
Where WebProp wins
| Feature | WebProp | HubSpot |
|---|---|---|
| Published price | WebPropStarter: $19,99 USD/mo, 1 user, 10 properties, taxes includedPro: $39,99 USD/mo, 5 users, 50 properties, taxes included | HubSpotUS$7–20 per user per month |
| Users included | WebProp5 users | HubSpotCharged per user |
| Properties and clients in one place | WebPropYes | HubSpotPartly: Contacts and deals; no property inventory stated |
| Free trial | WebPropYes30 days of the Pro plan, with every feature | HubSpotPartly: Free plan with limits |
| Publishing to portals | WebPropYesFrom the Pro plan: the portals available and any system that reads XML or JSON | HubSpotNot stated publicly |
| Network to share listings between agencies | WebPropYesBetween partner agencies, from the Pro plan | HubSpotNot stated publicly |
| Electronic signature | WebPropYesBuilt in from the Pro plan, with a sealed PDF and audit trail | HubSpotPartly: Depends on the plan |
In these cases WebProp is the better choice over HubSpot:
- The agency needs listings, a website showing them and matches between clients and listings in one product.
- It wants real estate flows such as the network between agencies and contract signing.
Frequently asked questions
Yes. Both help real estate advisors organize their sales work, and the table shows what WebProp adds. The free trial lets an agency check it with real listings.
WebProp publishes $19,99 USD/mo on the Starter plan and $39,99 USD/mo on the Pro plan, which adds electronic signature, AI, portals and the network between agencies. HubSpot publishes US$7–20 per user per month. Each plan includes different things, so compare users and properties too.
HubSpot and WebProp both have a mobile app.
With WebProp, yes: from the Pro plan, with a sealed PDF and audit trail. HubSpot offers it through a third party or depending on the plan.
Yes. Tell us what you use today and we will help you plan the move of your listings and client records.
This comparison is written by WebProp and shows the points where it leads, not everything each product does. Data on HubSpot comes from its public website and was read on November 3, 2026. Products and prices change, so confirm them with the vendor. “Not stated publicly” means we did not find it on those pages, not that the product lacks it. Each plan includes different things. HubSpot is a trademark of its owner, and WebProp has no relationship with that company.
Sources
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